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Terms of Sale: AI assistant setup

Gotts Consultancy Ltd. Version 2 (draft), 19 October 2026.

DRAFT. Not legal advice. A solicitor should review these terms before launch. Words in [square brackets] are for Alex to confirm before use.

These terms cover the DIY Kit, the Fix-It Hour, setups (With me on Teams, At your office, Office teams) and the Care Lite, Care and Care Plus subscriptions. Please read them before you pay. Keep a copy.

In short: we set up and teach. You stay in charge of your accounts, your data and every action your assistant takes. AI can make mistakes, so check anything before you send it or act on it.

1. Who we are

Item	Detail
Company	Gotts Consultancy Limited ("we", "us")
Registered in	England and Wales, company number 15887398
Registered office	To be confirmed. Contact us by email in the meantime.
Email	alex@gottsconsultancy.com
Phone	07368 870437
VAT	Not VAT registered, so no VAT is added to our prices

2. Prices and paying

What	Price (GBP, no VAT added)	When you pay
DIY Kit	£397 (1 business), £497 (2), £597 (3), +£100 each extra. Founding 50: £297 (1 business) for the first 50 buyers or until 31 Dec 2026, whichever comes first. Then £397	In full, when you buy
Fix-It Hour (60 minutes, Teams)	£195. No charge if we cannot fix the problem	When you book
With me on Teams setup	£650 (1 business), £995 (2), £1,350 (3), +£350 each extra	Deposit to book £325 / £500 / £675, balance on the day we finish
At your office setup	£1,250 (1 business), £1,595 (2), £1,995 (3), +£400 each extra	Deposit to book £625 / £800 / £1,000, balance on the day we finish
Office team setup	£1,950 (up to 5 people), £2,750 (6–10), £3,450 (11–15), 16+ quoted. At your office: quoted	Fixed written quote first. Deposit to book £975 / £1,375 / £1,725, balance on the day we finish
Care Lite	£19 a month. Tips email, prompt updates and email support	Monthly in advance
Care	£39 a month. Care Lite plus a monthly 30-minute Teams check-in and small fixes (up to 15 minutes)	Monthly in advance
Care Plus	£59 a month. Care plus priority replies (same or next working day) and one new automation each quarter	Monthly in advance

• Payments are taken by Stripe. We never see or store your full card number.
• Founding 50: the number of Founding places left on our page is the real count of Founding sales. There is no countdown timer. When all 50 have gone, or on 31 Dec 2026 if that comes first, the price goes to £397.
• Travel: Alex travels across the UK for at-your-office setups; any travel costs are agreed in writing before booking.
• DIY credit: if you buy the DIY Kit, the price you paid counts in full towards a setup booked within 30 days of buying it.
• Tools are separate. You buy SuperGrok and (if you want it) Todoist Pro yourself, from those companies, on your own card. You pay them, not us. In October 2026 this was about £30 to £37 a month. Their prices and terms are theirs and can change.

3. Your right to cancel (if you are a consumer)

The law gives consumers 14 days to change their mind about things bought online, by phone or away from our office (Consumer Contracts Regulations 2013). If you buy for your business, the law may not give you this right. We give business buyers the same cancellation terms anyway.

What you bought	Your 14 days start	What happens if you start early
DIY Kit (download)	The day you buy	We only send the download if you ask for it straight away and agree you lose your right to cancel once the download starts. After that, you cannot cancel. Your other legal rights (section 6) still apply.
Help session or setup	The day we agree the booking	If you ask us to start within the 14 days and then cancel, you pay for the part we have already done. Once the work is fully done, you cannot cancel.
Care plan	The day the plan starts	If you cancel within 14 days, you pay only for the days used. After that, see section 8.

How to cancel: email alex@gottsconsultancy.com and say you want to cancel. You can use the form in Schedule B, but you do not have to.

Refunds: we refund you within 14 days of you telling us, using the same way you paid, with no fee.

4. What you tick or agree before you pay

DIY Kit (at checkout):

☐ I want to download the DIY Kit now. I understand that once the download starts, I lose my 14-day right to cancel.

Help sessions and setups booked to happen within 14 days:

☐ I ask you to start within the 14-day cancellation period. I understand that if I cancel, I must pay for what you have already done, and that once the work is fully done I lose my right to cancel.

We confirm your order, and what you agreed, by email.

Face-to-face sales: if you agree a setup with us in person at your office, we give you these terms and the booking request on paper or by email (a "durable medium") before we start.

5. Our promises (extra to your legal rights)

These promises are extra. They do not replace or reduce your legal rights.

Promise	What you need to do	What we do
Morning Brief Promise (DIY Kit)	Follow the 7 steps in Start Here with a SuperGrok plan that includes Grok Bot (not Lite). If your morning brief still is not arriving, email your ticked checklist within 30 days of buying.	We try to fix it on a free 30-minute Teams call. If we cannot get it working, we refund the kit price in full within 14 days of agreeing the refund.
Help sessions	Tell us the problem when you book.	If we cannot fix that problem in the session, we refund the session in full.
Teams and Face-to-Face Setup	Keep your accounts and tools paid and connected.	If your morning brief is not working by the end of the next working day after setup, we come back free (on Teams or in person) until it works.

The promises do not cover money you pay to other companies, or problems caused by their services being down or changed.

6. Your legal rights

Under the Consumer Rights Act 2015:

• the DIY Kit must be of satisfactory quality, fit for purpose and as described;
• our sessions and setups must be done with reasonable care and skill, and match what we told you.

If they are not, you may be entitled to a repair, a redo, a price cut or a refund. For more, see citizensadvice.org.uk. Nothing in these terms takes away your legal rights.

7. What we do, and what we don't

• We advise, teach and set up. We show you how to set up and use an AI assistant safely.
• We are not a law firm, a security company or an IT support provider. Our GDPR and safety guides, checklists and templates are plain-English guidance. They are not legal, data protection, cyber security or IT advice. For those, speak to a solicitor, a data protection adviser or your IT provider.
• No guarantee of results. Our demo video, examples and sample briefs show how the assistant can work. How much time you save, and what you get out of it, depends on how you work. We do not promise any particular result, saving or income.

8. Care plans

• Monthly: cancel any time by email. It stops at the end of the month you have paid for.
• Price changes: we tell you at least 30 days before a new price starts. You can cancel before it does.

9. Changing a booking

You can move a session or setup free of charge if you tell us at least 2 working days before. If we need to move it, we offer a new date or a full refund.

10. The DIY Kit licence

The DIY Kit is for 1 business (yours), or the number of businesses you paid for. Please do not share, copy or resell it. We keep the copyright.

11. Your data during setups and sessions

• During a setup or session we may see your emails, diary and tasks on screen. We only do this to help you, on your instructions. We do not copy or download your customers' data.
• Your prep answers: we use them to write your assistant's "Genius Prompt", then delete them 90 days after your setup. Please don't send us customers' or staff names or personal details.
• Schedule A sets out how we handle data during setups. Our Privacy Notice explains how we use your details.

12. Your responsibilities

You are responsible for:

• your accounts and data: you buy, own and control every account, password and setting. You type every password yourself;
• your approvals and actions: you decide what your assistant can see and do. You read every draft and approve every send, booking, payment, deletion or share. Anything you or your staff approve, change or switch on is your decision;
• checking AI output: AI can make mistakes. Check anything it writes, finds or suggests before you send it or act on it;
• your legal duties: for example UK GDPR, your privacy notice, paying the ICO fee if you need to, marketing rules (PECR), telling people before you record a meeting, and how you treat staff data;
• other companies' terms: keeping to the terms of the tools you use, and keeping them paid and secure (for example two-step login on).

13. Other companies' tools

• Grok Bot (run by Cursor / Anysphere Inc.), Grok and SuperGrok (xAI), Gmail and Google Calendar (Google), Outlook, Microsoft 365 and Teams (Microsoft), Todoist, Granola, Xero, QuickBooks and Stripe are run by other companies under their own terms and privacy policies. You accept those terms when you sign up with them.
• They can change features, screens, prices and how they handle data. We are independent and not connected to or approved by them.
• Some of these companies, including Cursor and xAI, process data in the US. Their own terms say how they handle it.

14. Our responsibility to you

14.1 What we never limit. Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else the law does not allow us to limit or exclude. If you are a consumer, nothing in these terms affects your legal rights (see section 6).

14.2 If you are a consumer. If we break these terms or do not use reasonable care and skill, we are responsible for loss you suffer that was a foreseeable result. We are not responsible for loss that was not foreseeable. If digital content we supply damages your device or other digital content because we did not use reasonable care and skill, we will repair the damage or pay you compensation.

14.3 If you buy for your business.

• Our total responsibility for each order is limited to the fees you paid us for that order (for a care plan, the fees you paid in the 12 months before the claim).
• We are not responsible for indirect or consequential loss, or for lost profit, lost business, lost revenue, lost goodwill or lost or damaged data.

14.4 Things we are not responsible for. As far as the law allows, we are not responsible for loss caused by:

• mistakes in what the AI writes, finds or does, where you could have checked it before acting;
• outages, changes, security failures or data handling by other companies' tools and services (section 13), which we do not control;
• actions you or your staff approve or take, or settings you change, after setup;
• you not following the kit's safety steps, or sharing passwords or login codes.

If you are a consumer, this section does not remove our responsibility for loss caused by our own breach of these terms or our failure to use reasonable care and skill.

15. Events outside our control

We are not responsible for delays or failures caused by events outside our reasonable control, for example serious illness, extreme weather, power or internet failures, or a tool provider's outage. If this happens, we tell you as soon as we can and offer a new date. If we cannot provide what you paid for, we refund you for that part.

16. Misuse

Please do not use the kit, our setups or your assistant to break the law or anyone's rights. For example: sending marketing without permission, using people's data without a lawful reason, watching staff behind their backs, or breaking a tool provider's terms.

If you buy for your business: you agree to cover our reasonable losses and costs (including reasonable legal costs) if someone else makes a claim against us because of your misuse. This does not apply to loss we caused.

17. Complaints

Email alex@gottsconsultancy.com. We reply within 5 working days. For complaints about how we use personal data, see our Privacy Notice.

18. Law

English law applies. If you live in Scotland or Northern Ireland, you can also bring a claim in your local courts.

Schedule A: How we handle your data during setups (data processing terms)

When we help with your setup, you are the controller of your customers' data and we act as your processor (UK GDPR Article 28). [Solicitor to replace this schedule with a full data processing agreement before Teams and Office setups go on sale.]

Item	Detail
What and why	Viewing your email, diary and tasks to set up and fix your assistant
How long	Only during the session or setup, and any follow-up you ask for
Types of data	Names, contact details and messages in your accounts
Whose data	Your customers, suppliers and staff
Your instructions	We only act on your instructions
Confidentiality	Only Alex Gotts sees it, and keeps it confidential
Security	We do not copy or download your data. You type your own passwords
Tools we use to see it	Microsoft Teams (screen sharing) and Microsoft 365 (our email). We use no one else to see your data unless you agree in writing first
Your AI provider	Your assistant is run by Cursor (Anysphere Inc.) with xAI's Grok models, under the terms you accept with them. They process data in the US. They are your provider, not ours
Your prep answers	Used to write your Genius Prompt, then deleted 90 days after setup
Risk checks	We help you complete a one-page risk check (DPIA) using the template in the kit
Your requests	We help you answer people's data requests and meet your security duties
Breaches	We tell you without undue delay, and within 72 hours of finding a problem
At the end	We keep no customer data. Any notes we keep are about setup steps
Checks	We give you the information you need to show this is being done

Schedule B: Cancellation form

Only fill in and send this form if you want to cancel.

To: Gotts Consultancy Limited, alex@gottsconsultancy.com

I hereby give notice that I cancel my contract for the supply of the following: ____________________

Ordered on: ____________

Name: ____________________

Address: ____________________

Signature (only if sent on paper): ____________ Date: ________

Kind regards

Alex Gotts

Founder, Gotts Consultancy Ltd

07368 870437 | alex@gottsconsultancy.com | www.gottsconsultancy.com

Gotts Consultancy Ltd, registered in England and Wales, No. 15887398